PHINIA
2018 Advent Calendar Truck - DELPHI
Needs
Reward Delphi customers for the holiday season.
Responses
- Creating a custom Advent calendar truck
- Creation of the look of the truck in the colours of the company
Results
GRAPHIC CREATION
ADVERTISING OBJECT
DSC In Motion Diagnosis
Needs
Need a diagnosis of the existing DSC concept.
Responses
- Diagnosis of the concept
- Multi-country customer satisfaction survey
- Benchmark existing concepts
Results
10
countries studied
40
concepts studies in europe
"Go For Goals" prognostic animation
Needs
Involvement of Delphi direct & indirect customers in a selection of several countries.
Responses
- Creation of a sports prognostic game (Does not include monetary bets, free participation)
- Provision of a multilingual platform
- Creation of different print & web supports
Results
10
countries
500
Participants
Customer satisfaction barometer
Needs
Need to create satisfaction barometers for direct and indirect customers.
Responses
- Creation and modification of questionnaires
- Web and phone administration
- Detailed analysis of results and market benchmark
Results
7
Years barometers created
1500